Data digest: November

This might be the GDS data blog, but that doesn’t mean all the stories related to data are published here first. Data is often most interesting - and useful - when it’s applied to specific products, and many interesting pieces …

Testing times

User researchers on government services typically have an enormous pool of people to draw upon. In HMRC or DVLA for example, a service might reach almost everyone in the UK over the age of 18. Designing for such a wide …

Learning and sharing

Digital analytics is a fast-moving field, and staying on top of what constitutes best practice takes effort. The product analyst team in GDS uses analytics to understand how users interact with GOV.UK. We need to stay up to speed with the …

The half life of news

News articles account for a lot of the traffic to GOV.UK, getting approximately 225,000 visits in a typical week. But until now, we haven’t had the opportunity to conduct a deeper analysis of them. How fast do their viewing figures fall? …